DataLayer Auditor & AI Event Suggester

1. What this extension does

DataLayer Auditor is a browser tool that reads the Google Tag Manager dataLayer JavaScript variable on the page you are currently viewing, so you can review whether that site's analytics tracking is implemented correctly. It's built for marketers, developers, and analytics consultants auditing their own sites or sites they've been engaged to review.

2. What data is accessed

When this extension is installed and open, it reads:

• The contents of the page's dataLayer array (and any custom-named equivalent the page declares), which may include event names and marketing/analytics parameters the site itself has chosen to push (e.g. product names, prices, page categories).
• Public tracking identifiers already present in the page's own script tags (GTM container ID, GA4 Measurement ID, etc.) — the same information visible via "View Page Source."
• The page's own public gtm.js file, fetched once per detected container ID, to look for readable text within it. Production GTM containers are typically minified by Google, so this frequently returns little or nothing useful.

We do not read form field contents, passwords, payment information, or any data the page has not itself already exposed to the browser.

3. Where this data goes

All captured data is stored locally in your browser using chrome.storage.session. This data:

• Is scoped per browser tab.
• Is automatically deleted when that tab is closed.
• Is automatically deleted when the browser is closed (session storage does not persist to disk).
• Is never transmitted to the developer, to Anthropic, to Google, or to any third-party server.

The only outbound network request this extension makes is the one-time fetch of a site's own public gtm.js file described above — the same file your browser already downloads when the page loads a GTM container.

4. Features that involve your action

• Copy AI Prompt — copies a text summary of captured data to your device's clipboard. The extension does not send this text anywhere; what you do with your clipboard (e.g. pasting it into an AI assistant of your choice) is your own action.
• Export — saves a JSON file of the current session to a location you choose via your browser's normal download dialog. Not uploaded anywhere by the extension.
• Auto-Discover — simulates scrolling and clicks on visible "add to cart"-style buttons on the current page only. It never follows links, and never interacts with checkout, payment, login, signup, or delete/unsubscribe elements.

5. PII handling in generated prompts

Before building the "AI Prompt" text, the extension attempts to redact common personally identifiable fields (email addresses via pattern matching; phone/name/address fields by key name) from captured payloads. This is a best-effort filter, not a guarantee — sites with unusual field naming may push PII that isn't caught. Review copied text before pasting it anywhere.

6. No analytics, no ads, no selling of data

This extension includes no analytics or telemetry of its own, displays no advertising, and does not sell, rent, or share user data with any third party.

7. Changes to this policy

If this extension's functionality changes in a way that affects data handling, this policy will be updated and the date above will change accordingly.

8. Contact

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